Staged Homes We have all heard the news; it's the topic of conversations at dinner tables, get togethers, and parties: the changing market that we have entered in real estate for both buyers and sellers. Lenders are taking a stance with potential buyers by tightening their qualifications and as a result sellers are feeling the ill effects too - With the smaller pool of qualified buyers, more competition and an abundance foreclosures on the market and longer market times. Sellers are always looking for ways to increase the desirability of their property over their competions to attract the few real buyers in the marketplace to their properties.
In addition to hiring an agent that has extensive professional marketing knowledge and tools, sellers need to be guided to take an objective, realistic view of their property. Seeing your home as "merchandise", the product needs to have a carefully constructed campaign to properly prepare for sale and to demonstrate the strengths of the property at the buyer's first viewing.
An AHS designee will be analyzing what currently exists in the home and making recommendations to the client about what should be eliminated, cleaned, repainted, repaired, replaced, replanted, and reduced to prepare the home for marketing.
The goal of successful staging is harmonizing the exterior & interior of the home to secure a positive response from potential buyers and allow them to visualize themselves living in the home.
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